Braun’s Series 7 shavers are the German company’s top of the range models. They incorporate all the high-tech bells and whistles you can imagine. Many users believe they are the best shavers around. (Check my article “Face-Off! Braun 790cc Pulsonic vs Philips Norelco SensoTouch 3D vs Panasonic ES-LV61. Which Is Best?” for more.)
The key attraction is the company’s intelligent sonic technology, with 10,000 micro vibrations per minute, helping it shave more hair than other models. It also incorporates what Braun calls ActiveLift technology, designed to capture flat-lying hair in problem areas such as the neck.
These shavers have attracted numerous laudatory reviews. Here is one from Wired magazine:
If you’re going to drag a motorized gadget across your face, it’s comforting to find one that underpromises and overdelivers. Braun advertises up to 50 minutes per charge from this foil shaver, but we regularly got more than 75. Although the three-head business end boasts a relatively small surface area, the oscillating middle head delivers 10,000 vibrations per minute. Translation: It’s just as effective as a bottle of Nair. But it’s also infinitely customizable; at the push of a button, for instance, you can dial down the power for lighter stubble.
WIRED Charging dock cleans, lubricates, and dries the blades. Foil holes never tugged, even on three-day stubble.
TIRED Buzzes like a fridge … with a chain saw inside. Dock display is almost as obtuse as Ulysses.
At Amazon the 790cc model has attracted more than 1,300 reviews, a huge number, with an average rating of a high 4.4 stars.
At its official website, Braun lists three Series 7 models – the 720s-4, the 760cc-4 (which comes with a self-cleaning system) and the 790cc-4 (which is made of a durable metal and also comes with a cleaning system).
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